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The Big BIG Hug

2021 // Musical, Music Video, Digital 2D

3:45
mins

Dir: Wednesday Studio/ Iria Lopez


What is the film about?

Remember those long days inside the house, when there were no planes in the sky, no sharing pizza, no way to see your friends other than by zoom (and plenty of wild hairstyles!). How did it feel when we could FINALLY go out, and we could give a big, BIG HUG to our friends, laugh over beers, dance & enjoy music together! THIS is what this music video is all about. Celebrating togetherness through music, feeling the love!
Oh… and that kiss.

What influenced it?

I was inspired by cartoons from the 60s &70s, and modern cartoons. I wanted it to feel vibrant and joyous, which informed my colour palette, and I highlighted the playfulness with exaggerated poses and smears.

A little background information...

We can all agree that living through a pandemic was something as weird and crazy as it was unexpected. It’s been a whirlwind running through our lives, leaving a major mark not only in our history, but also in our society.
The situation we were all living in, isolated people in their homes, yet it also increased the feeling of unity: we were all in this together. I felt this historical moment shouldn’t be ignored, so I thought of using this music video as an opportunity to celebrate that moment, the moment when people could be together again, have a drink together, hug each other, enjoy the outdoors, and rediscover the pleasure of the little things, like having a haircut!

How was the film made?

The production was surprisingly easy in that it all came out in one go, no scrapped sketches and no changes. It was quite weird, almost as if it all existed already in my head. But at the same time it was hard because I always love having Dani to bounce ideas at and get them back better.

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