Aardman Add Flavour to Levi Roots Campaign
“Dragons Den” success story and singing sauce salesman Levi Roots has employed the help of Aardman animations to promote his celebrity condiment. Directed by Merlin Crossingham the advert features Levi alongside a barmy barbecue of singing skewers, sausages and drumsticks, which come to life as his sauce is added. Check out the making of video below where director Merlin Crossingham discusses the challenges of caricaturing Levi in stop motion.
The finished advert can be viewed here